World Emoji Day

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World Emoji Day
The Unicode character U+1F4C6 📆 TEAR-OFF CALENDAR in the Noto font
TypeUnofficial international holiday
Date17 July
Next time17 July 2025 (2025-07)
FrequencyAnnual or yearly
First time17 July 2014; 10 years ago (2014-07-17)

World Emoji Day is an annual unofficial holiday occurring on 17 July each year, intended to celebrate emoji; in the years since the earliest observance, it has become a popular date to make product or other announcements and releases relating to emoji.[1][2][3][4][5]

Origins and celebrations

The date originally referred to the day Apple premiered its iCal calendar application in 2002. The day, July 17, was displayed on the Apple Color Emoji version of the calendar emoji (📅) as an Easter egg.[6][7]

World Emoji Day was created on 17 July 2014 by Jeremy Burge, the founder of Emojipedia.[8][9][10][11]

The New York Times reported that Burge chose 17 July "based on the way the calendar emoji is shown on iPhones".[12] For the first World Emoji Day, Burge told The Independent "there were no formal plans put in place"[13] other than choosing the date. The Washington Post suggested in 2018 that readers use this day to "communicate with only emoji".[14]

NBC reported that the day was Twitter's top trending item on 17 July in 2015.[15]

In 2016, Google changed the appearance of Unicode character U+1F4C5 📅 CALENDAR[16] to display 17 July on Android, Gmail, Hangouts, and ChromeOS products.[17] As of 2020, all major platforms except Microsoft had switched to show 17 July on this emoji, to avoid confusion on World Emoji Day.[18]

Announcements

Since 2017, Apple has used each World Emoji Day to announce upcoming expansions to the range of emojis on iOS.[19][20][21][22][23]

On World Emoji Day 2015, Pepsi launched PepsiMoji which included an emoji keyboard and custom World Emoji Day Pepsi cans and bottles.[24] These were initially released in Canada and expanded to 100 markets in 2016.[25]

In 2016, Sony Pictures Animation used World Emoji Day to announce T.J. Miller as the first cast member for The Emoji Movie,[26] Google released "a series of new emoji that are more inclusive of women from diverse backgrounds",[27] and Emojipedia launched the first World Emoji Awards.[28] Other World Emoji Day announcements in 2016 came from Disney,[29] General Electric, Twitter, and Coca-Cola.[30][31]

London's Royal Opera House presented 20 operas and ballets in emoji form,[32] Google announced the end of its blob emoji[33] and winners of the World Emoji Awards[34] were announced[35] from the trading floor of the New York Stock Exchange and broadcast on Cheddar.[36]

In 2018, Kim Kardashian released her Kimoji fragrance line on World Emoji Day,[37][38] Apple previewed new emoji designs including redheads[39][40] and replaced executive photos on its corporate leadership page with emojis,[41] Google announced the return of "blob emojis" in sticker form,[42] and Facebook announced that "700 million emojis are used in Facebook posts each day".[41]

On World Emoji Day 2019, the award for Most Popular New Emoji was announced[43] as the Smiling Face With Hearts[44] In 2020 the Most Popular New Emoji was announced as the White Heart[45] on Australia's The Morning Show.[46][47]

Microsoft used World Emoji Day in 2021 to preview[48] an overhaul to the Windows emoji set using the Fluent Design System for the first time.[49] Facebook used World Emoji Day 2021 to announce Soundmojis,[50] Google unveiled a solution for faster emoji updates on Android,[51] and Emojipedia revealed sample images for the latest emoji draft list.[52][53]

Events

Maggie Gyllenhaal, Andrew Rannells and Olivia Palermo attended the Pepsi World Emoji Day Red Carpet event in 2016.[54][55] In 2017, Paula Abdul, Maya Rudolph, Liam Aiken, Jeremy Burge and Fern Mallis at the Saks Fifth Avenue red carpet on World Emoji Day.[56][57]

The Empire State Building was lit in "emoji yellow" for World Emoji Day in 2017,[58][32] and the New York Stock Exchange Closing Bell was rung by Jake T. Austin of The Emoji Movie and Jeremy Burge from Emojipedia.[59] A Guinness World Record was attempted in Dubai on World Emoji Day in 2017 for the "largest gathering of people dressed as emojis".[60]

Musical Emojiland premiered off-broadway in New York City at The Acorn Theatre[61] on World Emoji Day 2018[62] as part of the New York Musical Festival.[63][64]

In 2019, the British Library hosted an event on World Emoji Day with Unicode president Mark Davis and Emojipedia founder Jeremy Burge discussing the future of emoji and the National Museum of Cinema in Turin launched[65] the exhibition #FacceEmozioni 1500–2020: From Physiognomy to Emojis[66] also on July 17.[67]

On 17 July 2022, millions of people in multiple different countries across the whole world, including Japan and the United States, celebrated World Emoji Day 2022 despite the COVID-19 pandemic.[citation needed]

World Emoji Day edition dates

Pre-2022 (2014–21)

Edition number Date Also known as Day of the week
1st 17 July 2014 World Emoji Day 2014 Thursday
2nd 17 July 2015 World Emoji Day 2015 Friday
3rd 17 July 2016 World Emoji Day 2016 Sunday
4th 17 July 2017 World Emoji Day 2017 Monday
5th 17 July 2018 World Emoji Day 2018 Tuesday
6th 17 July 2019 World Emoji Day 2019 Wednesday
7th 17 July 2020 World Emoji Day 2020 Friday
8th 17 July 2021 World Emoji Day 2021 Saturday

2022 and beyond

Edition number Date Also known as Day of the week
9th 17 July 2022 World Emoji Day 2022 Sunday
10th 17 July 2023 World Emoji Day 2023 Monday
11th 17 July 2024 World Emoji Day 2024 Wednesday
12th 17 July 2025 World Emoji Day 2025 Thursday
13th 17 July 2026 World Emoji Day 2026 Friday
14th 17 July 2027 World Emoji Day 2027 Saturday
15th 17 July 2028 World Emoji Day 2028 Monday
16th 17 July 2029 World Emoji Day 2029 Tuesday
17th 17 July 2030 World Emoji Day 2030 Wednesday
18th 17 July 2031 World Emoji Day 2031 Thursday
19th 17 July 2032 World Emoji Day 2032 Saturday
20th 17 July 2033 World Emoji Day 2033 Sunday
21st 17 July 2034 World Emoji Day 2034 Monday
22nd 17 July 2035 World Emoji Day 2035 Tuesday
23rd 17 July 2036 World Emoji Day 2036 Thursday
24th 17 July 2037 World Emoji Day 2037 Friday
25th 17 July 2038 World Emoji Day 2038 Saturday
26th 17 July 2039 World Emoji Day 2039 Sunday
27th 17 July 2040 World Emoji Day 2040 Tuesday
28th 17 July 2041 World Emoji Day 2041 Wednesday
29th 17 July 2042 World Emoji Day 2042 Thursday
30th 17 July 2043 World Emoji Day 2043 Friday
31st 17 July 2044 World Emoji Day 2044 Sunday
32nd 17 July 2045 World Emoji Day 2045 Monday
33rd 17 July 2046 World Emoji Day 2046 Tuesday
34th 17 July 2047 World Emoji Day 2047 Wednesday
35th 17 July 2048 World Emoji Day 2048 Friday
36th 17 July 2049 World Emoji Day 2049 Saturday

In the news

In 2016, Twitter noted that Australia's "emoji-loving" Foreign Minister Julie Bishop[68] shared her birthday with World Emoji Day.[69][70][71]

In 2017, US House Speaker Paul Ryan released a video on World Emoji Day claiming he "goes crazy on emojis"[72] which was widely criticized.[73][74]

In 2018, Adweek reported that social media posts from the United States Department of Defense, Army and Navy seemed like "an odd fit for the breezy joys" of World Emoji Day,[75] while other outlets called these "a series of bleached, seemingly nothing tweets filled with a bunch of random emojis" and "the most terrible bastardization of an emoji".[76][77]

In 2021, Tourism New Zealand used World Emoji Day to promote the concept of a kiwi emoji.[78]

References

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